The May issue of Redbook (impressions: 9.5 million) mentions Tupperware in the exclusive "Girlfriend Get-together" Guide. The article highlights the idea of home shopping parties as great way to spend time with girlfriends and mentions that Brooke Shields hosted her own Tupperware party with friends. The placement also focuses on some of the higher-end products that Tupperware offers such as the Chef Series Cookware and knives, and includes Tupperware's phone number and the website for further information.
Gotta love press & media coverage which is a GOOD thing for all of us!
